Our Mission is to change the way people eat on the go.


Our Fire

Fuel For Fire was founded in 2012 by Professional Chef and 6x Ironman Triathlete Rob Gilfeather. He saw a need for a convenient snack made from real food that provided the energy required to fuel and recover from his workouts. After experimenting with recipes in his kitchen, Rob began sharing them at his local gym. People loved his delicious fruit + protein blends knowing they were getting real food and balanced nutrition with each sip. Enjoy Fuel For Fire the same way you might consume a protein bar or shake-- pre-workout, post-workout or anytime as a healthy snack!


Why Real Food